Welcome to the Benchmark special! I’ve been asked for this a few times and I’m on the road this week. So this is a compilation of benchmark data reported from across the webs….
POD OF THE WEEK: Of course it’s going to be How to Succeed at SaaS with David Skok
BONUS: INFLUENCERS - Across multiple forms of media, influencer ads spark a greater emotional response and stick with users for longer than non-influencer ads do. Want more? Here is the 2019 benchmark report for influencer marketing. Influencer marketing spend is projected to hit as high as $15 billion globally by 2022.