POD OF THE WEEK: Scale-up Marketing listening to compliment Agile Marketing in #5 above - How marketing delivers growth with the Chief Growth Officer of FreshWorks.
POD OF THE WEEK: Continuing from #1 above - customer churn is the bane of a SaaS business - data can help understand the causes of churn and take action to reduce it.
POD OF THE WEEK: Expanding #8 above from Dan Martell - How to give product demos that sell using these 5 tips
POD OF THE WEEK: Expanding the security post (#5) this week, take a listen to the a16z tear down of how the Solar Winds hack went down (technically). Really great listening for anyone that loves Serial-style podcast covering super tech issues.
BONUS: Bringing this one back from the archives - because of #10 above and also as it's so relevant in our Zoom-dominated world now some are returning to offices: It is a hilarious Chrome Extension featured on Product Hunt called Netflix Hangouts. It basically disguises Netflix in a fake four-person conference call. Such a terrible idea? yeah, but nah, but yeah.
POD OF THE WEEK: You may or may not have heard about NFT's lately and the number of money people who are prepared to pay. You may also squint at this news and still not understand what it is. Me too, but it's not just art - a16z got us all covered on explaining what NFT's are (and why they are seeing these remarkable payouts).
POD OF THE WEEK: Scaling Zapier To $140M ARR from The 20 minute VC - it includes 25,000 landing pages you know.
POD OF THE WEEK: Customer churn is the bane of SaaS businesses - data can help understand the causes of churn and take action to reduce it.
POD OF THE WEEK: I'm a bit obsessed with Darknet diaries - so this is another one from them (or maybe three, depending on how much you get into the story). It's about the massive user-data breach at LinkedIn back in 2012 - which had a cascading effect around the web leading to other breaches at Dropbox and now-defunct FormSpring.
Welcome to another Benchmark special! I get asked for more of this quite often and, as it's Easter, it's a bit of a recycle. So this is a compilation of benchmark data reported from across the webs….
POD OF THE WEEK: Of course it’s going to be How to Succeed at SaaS with David Skok
One of my favorite sessions to attend every year at SaaStr is the Bessemer Venture Partners State of the Cloud Report. It's a fantastic, detailed, deep dive into micro and macro trends, forecasts, and industry predictions. This year SaaStr release was a Cloud edition but here are the Presentation files and link to the full presentation page on their website - or if this is your thing: The PDF version. They also finish off with top predictions for 2021 (which I feel we already did to death here - so that part is skipped - here if you want to read more - because it's good)
POD OF THE WEEK: The 45 minute long Bessemer Venture Partners State of the Cloud report or alternatively check the SaaStr Podcast share the latest trends and predictions for the cloud marketplace.
POD OF THE WEEK: Stripe just raised a new round (remaining private) - so here is a little blast from the past via the How I Built This Podcast on how a couple of Irish Brothers built a business now valued at $95 Billion (which is 2.6x the amount they were valued at this time last year).
POD OF THE WEEK: This is a cool retro one (a blast from the 2016 past) - The founder of Yammer (my old alma mater and OG Unicorn) and Slack (my old neighbors) get together to talk Unicorns or Bust (this is way before Slack took off
POD OF THE WEEK: “Jobs to be done” adding on to #4 above - it isn’t a phrase, it’s a methodology for getting stuff done - listen more on the concept here.
POD OF THE WEEK: a16z's declaration of a pivot into Media last month was a surprise to no-one who listens to or reads any of their content. So take a listen to this tear-down of how the Solar Winds hack went down (technically). Really great listening for anyone that loves Serial-style podcast covering super tech issues. The SolarWinds hack is no joke. It's a very big deal with political ramifications.
POD OF THE WEEK: Adding onto #3 above, Profitwell run a pricing page teardown on Accounting software company, Xero
POD OF THE WEEK: To add some power to #4 above What It Takes to Really Raise Capital in 2021 with Christoph Janz, Co-Founder, and Partner @ Point Nine Capital.
POD OF THE WEEK: Complimenting #6 above - for some, the concept of ’salesperson’ is cringe - so listen to this podcast from Predictable Revenue that explores the idea of social selling and bringing back the human element of sales.
POD OF THE WEEK: Complimenting numbers 6 and 10 above from Productboard founder and CEO Hubert Palan on mastering product strategy.
POD OF THE WEEK: Sales based: 3 Secrets to Help You Sell Upmarket Faster.
Lets light the Sage and smoke out 2020! It's the perfect opportunity this week for a top 10 predictions list for 2021. (for all that our interested the 2020 version is here - looks like I REALLY nailed trend #8.).
HAPPY HOLIDAYS! It's the last newsletter of this insane year and the perfect opportunity for a retrospective on the most clicked links (by you!) for the year. 2020 hindsight has quite a different meaning these days. . Thanks for your readership and see ya next year.
We're going to make this weeks newsletter a customer-focused edition: