POD OF THE WEEK: Finding Product-Market Fit in the new normal, with Des Traynor from Intercom
BONUS: Looking to accelerate your career? Andrew Chen from A16z just announced that applications are now open for the Reforge 2020 Career Accelerator Programs across a whole bunch of operator roles - cross-functional growth, marketing, and product. Apply here.
POD OF THE WEEK: A great discussion on what the future of B2B marketing may look like. Great insights in customer experience automation vs. marketing automation, changes in Go To Market and positioning/story.
POD OF THE WEEK: I first heard Hiten Shah talk at a HeavyBit event a couple of years ago and have been a fan since. This podcast is a good example of his quality commentary - covering his experiences over the last 20 years in tech.
Welcome to the Benchmark special! I’ve been asked for this a few times and I’m on the road this week. So this is a compilation of benchmark data reported from across the webs….
POD OF THE WEEK: Of course it’s going to be How to Succeed at SaaS with David Skok
BONUS: INFLUENCERS - Across multiple forms of media, influencer ads spark a greater emotional response and stick with users for longer than non-influencer ads do. Want more? Here is the 2019 benchmark report for influencer marketing. Influencer marketing spend is projected to hit as high as $15 billion globally by 2022.
POD OF THE WEEK: Slack CEO Stewart Butterfield talks about competing with Microsoft, the future of work (now we are all using his app), and managing all those notifications.
BONUS: To compliment