POD OF THE WEEK: A continuation from #5 above: Deal Mechanics: How to Work (And Close) 3x The Deals with Nick Cegelski
POD OF THE WEEK: A new podcast from First Round Review - In Depth - focused on good advice startup leaders need to grow their teams, their companies and themselves. First episode is with Molly Graham discussing team management who helped build and scale Facebook, Quip, and is now the COO of Lambda School.
BONUS: There is no real category for this post, but I think it's awesome. Entitled 'A Few Rules'
POD OF THE WEEK: Expanding on #5 above, just having data is not enough: it takes an entire system of tools and technology to extract value from data. a16z explore the evolution of data architectures.
POD OF THE WEEK: For some the concept of ’salesperson’ is cringe - so listen to this podcast from Predictable Revenue that explores the idea of social selling and bringing back the human element of sales
POD OF THE WEEK: It’s a kinda Product Market Fit special this week, so here is a podcast from SaaStock on how to find it.
POD OF THE WEEK: From SaaStr: Churn is dead. Long live Net Dollar Retention (NDR) with David Kellogg
David Skok is a legend in the SaaS world and I have written about his work a little in the past, as well as convincing him to speak at an event - gifting South African born Skok with an All Blacks rugby top was an outstanding idea.
The annual KBCM Technology Group SasS report which Skok is an endorsement partner for 2020 is now out and is a special COVID Edition. I’m dedicating this weeks newsletter to 10 top nuggets from this report as it’s the industry go-to benchmarking report. The full report can be downloaded as a nice PDF here (It’s also the ten year anniversary of the survey). There are way more nuggets in here than the ones below. So be sure to take a deeper read.
POD OF THE WEEK: Of course it’s from our good buddy David Skok, choosing the right metrics for the right growth stage.
POD OF THE WEEK: Trade shows/travel are so not 2020. So listen to predictable revenue talk about how to build a content strategy to replace trade shows and travel.
POD OF THE WEEK: From Invest Like The Best this week is an interview with Michael Seibel - the CEO of Y-Combinator's startup accelerator - he has reviewed literally thousands of applications to YC, so has a lot of experiential insight.
POD OF THE WEEK: Learn Fast over Fail fast - this is a great podcast covering the Myths about Failure from Greylock Partners (and Reid Hoffman)
POD OF THE WEEK: CASH. Pretty much every SaaS founder: Long term prospects look promising, short term cash sucks. From Hiten Shah and Steli Efti comes a great podcast on How to Improve Cashflow During a Crisis.
POD OF THE WEEK: Want to build a sales culture that attracts, and retains, top performers? How to build a culture that attracts top performers with Justin Welsh.
POD OF THE WEEK: This is a great extension for #6 above. Don’t keep all your worry to yourself listen to the Startup Chat talk all about their worries (and how to reframe them)
BONUS: Looking for some good reads? Check this list of Free eBooks targeting Techy/Maker/Entrepreneury peoples - I’ve already added 4 of them to my Kindle!
POD OF THE WEEK: Finding Product-Market Fit in the new normal, with Des Traynor from Intercom
BONUS: Looking to accelerate your career? Andrew Chen from A16z just announced that applications are now open for the Reforge 2020 Career Accelerator Programs across a whole bunch of operator roles - cross-functional growth, marketing, and product. Apply here.
POD OF THE WEEK: A great discussion on what the future of B2B marketing may look like. Great insights in customer experience automation vs. marketing automation, changes in Go To Market and positioning/story.
POD OF THE WEEK: I first heard Hiten Shah talk at a HeavyBit event a couple of years ago and have been a fan since. This podcast is a good example of his quality commentary - covering his experiences over the last 20 years in tech.
Welcome to the Benchmark special! I’ve been asked for this a few times and I’m on the road this week. So this is a compilation of benchmark data reported from across the webs….
POD OF THE WEEK: Of course it’s going to be How to Succeed at SaaS with David Skok
BONUS: INFLUENCERS - Across multiple forms of media, influencer ads spark a greater emotional response and stick with users for longer than non-influencer ads do. Want more? Here is the 2019 benchmark report for influencer marketing. Influencer marketing spend is projected to hit as high as $15 billion globally by 2022.
POD OF THE WEEK: Slack CEO Stewart Butterfield talks about competing with Microsoft, the future of work (now we are all using his app), and managing all those notifications.
BONUS: To compliment
POD OF THE WEEK: Complimenting number 8 above is the First Round Podcast on getting started with Growth Design from head of Growth Design at Dropbox and Pintrest
POD OF THE WEEK: I love good growth stories. Here are the 7 Marketing Steps Lemlist took to get to $1m ARR
POD OF THE WEEK: To add onto #8 above - here is the video expanding on pricing and packaging for mid-enterprise sales during COVID times.
BONUS: We’re all Zoom Pro’s now - so from FYI comes a jam packed page full of all the stats you could imagine from Zoom.
POD OF THE WEEK: How to adjust outbound sales to this challenging professional climate with Jason Bay.