Issue 052 / 376 10 signals 17 source links Markdown

The weekly top 10 for B2B tech operators · Every Friday

Top 10 in Tech - What to know for Week ending December 20 2019

Friday 09:00 NZT Curated by Jon Davies
Top 10 in Tech - What to know for Week ending December 20, 2019

FREEMIUM vs FREE TRIAL

Which is better for your SaaS Startup? Craft ventures take a review, starting with my old alma matter (and one of the original Freemium products) - Yammer. Tomusz Tunguz also conducted a survey on Free Trials last year - My favorite fact: Conversion rates aren't impacted by trial length (so make them shorter).

HANDOFF

The customer journey has plenty of touch points and handoffs. Chartmogul provide some great tips on customer handoff from sales to Customer Success teams.

SALES

What does success look like? The answer is: It depends on your business. This article interviews sales leaders from a variety of successful companies and how they measure success in their roles.

PRODUCT MARKET FIT

How does an early stage company know if they have PMF? This article has some great PMF definitions.

MARGIN

Andreessen Horowitz explores Enterprise SaaS margin, believing that there is a significant downward pressure on margins for software startups.

TERM SHEETS

As 2019 and the decade comes to a close there has been a significant disruption in the Venture Capital space, primarily centered around the #metoo movement, diversity in tech, and a shift in expectations on Growth vs profitability. According to Fortune magazine, Term Sheet readers will have more pragmatic expectations on valuations and bigger focus on inclusivity and ethics.

Get the top 10, every Friday

Curated SaaS and tech insight from around the web, repackaged for people to put to good use — free.